Digital fashion marketplace Depop strives to foster community through fashion \u2014 see the resale expert\u2019s 2022 Collaborators series, if you need just one refresher on its purposeful, people-first business approach. For its latest initiative, dubbed \u201cDepop This Look,\u201d the brand has tapped a roster of \u201ctastemakers\u201d to curate edits inspired by notable Los Angeles locales from the platform\u2019s top vintage finds.<\/p>\n
The program, which will feature a total of 20 Southern Californian small businesses, has officially kicked off with a slew of creator partnerships, including Jordan Firstman x Pink\u2019s Hot Dogs, Quen Blackwell x Neighbors Skateshop and Eunice Chang x Rainbow Bar & Grill.\u00a0Participants can visit the aforementioned locations to scan unique QR codes that are creatively integrated throughout each space. From there, users will receive access to a curated edit of trends, second-hand styles and vintage fashion in-line with LA\u2019s emerging hot spots.<\/p>\n
\u201cTo me, fashion is all about finding inspiration in unlikely places and making a statement about who you are,\u201d said Firstman. \u201cI\u2019m so excited to partner with Depop to bring the iconic aesthetic of Pink\u2019s Hot Dogs to life and help other fashion-lovers sustainably shop the curation.\u201d<\/p>\n
Through the next month, Depop will launch several additional edits, which will include Remi Wolf x Night + Market Song, Cassidy King x De La Nonna, Lia Bass x The Line Hotel, Marcel Ruiz x Supervinly and more. Notably, each \u201cDepop This Look\u201d location will remain shoppable through May 5.<\/p>\n
\u201cI\u2019m so excited to partner with Depop to bring Night + Market Song\u2019s eclectic and vibrant style to life,\u201d said Wolfe. \u201cIn both my music and my personal style \u2013 I am constantly gaining inspiration from the world around me \u2013 and now, it\u2019s easy to do the same by shopping Depop\u2019s curated Night + Market song edit.\u201d<\/p>\n
For those based in Los Angeles, head to Pink\u2019s Hot Dogs, Neighbors Skateshop and Rainbow Bar & Grill now to check out the inaugural \u201cDepop This Look\u201d drops. Stay tuned for the next installments in the initiative.<\/p>\n